On November 21, the Guangdong Custom Furniture Association and the Guangdong Wardrobe Industry Association convened the 'Reconstructing Value Chain' — 2024 Custom Furniture Industry Chain Conference and Light High-End Upgrade Transformation Conference at the Midea Marriott Hotel in Shunde,The event was co-organized by Zhonglianwang;and received title sponsorship from Feilu and Qingzhou Optoelectronics. Additionally, there were Morgan Smart Home, Langshi, DTC, Yuanfeng Moxiang Board,Guangdu Smart,Hanweite, Fengze, IWGYongtenai,Kelang,Ruidian,Yimei,Aihe,Yalis,Hongli Technology,Lixuan,Kangqiang,Genedi,Oscar Smart Home,Toffo,Feiyue Era,Flower Years,Xinkaihe,Pete, Haishiman, Jidewei, Xiangxing, Weisizhe, Yousheng Hot Melt Glue and a total of 30 well-known enterprisesfor their active participation and strong support!
Reconstructing the Value Chain
Focusing on the 'Light High Customization' Development Trend
This conference revolved around "Reconstructing the Value Chain" as the theme, bringing sharing and exploration on industry upgrade, transformation, and production model optimization.Conducting in-depth discussions on hot issues such as focusing on the 'Light High Customization' development trend and enterprise transformation,, concentrating on displaying cutting-edge new technologies in the development of the custom home furnishing industry supply chain.Gathering over 250 enterprises from the upstream and downstream supply chains of the custom home furnishing industry, with nearly 500 attendees. Numerous industry elites gathered together to discuss future trends regarding 'Light High Customization' upgrade and transformation,utilizing theoretical practice and innovative technology to discover industry frontiers and promote supply chain upgrade and transformation..
Opening Remarks
Mr. Zhang Ting, Honorary President of the Guangdong Custom Home Furnishing Association and Chief Engineer of Suofeiya Group, mentioned, the healthy development of the industry relies on everyone's efforts. It is precisely due to our collective dedication, unity, and shared resolve that the industry can thrive! The Association has always been committed to optimizing and adjusting the structure of the custom home furnishing industry chain. Currently, the industry is in a period of transformation and reform. Under the current macro environment, competition within the entire custom home furnishing sector will become increasingly intense. Only through collaboration and symbiosis across various sectors,gradually advancing towards upgrading and transformation into "light high-end customization," thereby embarking on an innovative path of high-quality development.
Mr. Li Ruifeng, President of the Guangzhou Architectural Decoration Industry Association, stated in his address, the custom home furnishing industry faces broader development prospects. We look forward to partnering closely with the Custom Association and industry peers, further deepening cooperation, and jointly exploring more possibilities,seeking breakthroughs with a pragmatic attitude and jointly writing a new chapter for the custom home furnishing industry.
Looking ahead, we should adhere tochampioning the theme of win-win cooperation, deepening cooperation, enhancing communication and interaction, and facing industry challenges and development opportunities together!Luo Yu, Founder of TDD.L Today's Creation Hotel Design, Executive Vice President of Zhanjiang Design Power General Assembly and Guangzhou Regional President, remarked in his speech.
Excellent Sharing
Jointly exploring the path of upgrading and transforming "Light High-End Customization"
"The future is undoubtedly bright, but the road ahead is certainly not smooth"）。Wang Chao, General Manager of Vifa Home, fromcultural connotations, emotional value, and user experienceOn various aspects, conducting a multi-level in-depth analysis of the current development trends in the custom home furnishing industry, revealing the development laws during the industry's transformation and reform period,elaborating on profound reflections regarding "high-end customization".
Feilu South China Regional Sales Representative Zou Jiaoshu took industry pain points and solutions as entry points, analyzing within the custom home furnishing industryamidst the wave of transformation towards "light high-end customization", how the supply chain cooperates with the industry's light high-end customization transformation to resolve challenges. Facing the increasingly growing consumer demand for personalized, high-quality products, only efficient supply chain management can quickly respond to market changes,to better assist home furnishing enterprises in moving steadily forward on the path of transformation!
""The road is long and difficult, yet if we walk, we shall arrive"", Puding is full of opportunities and challenges in the process of upgrading and transforming to light high-end customization. Mage Chairman Tang Bin, based on Mag's development history over the past twenty years, explained the thinking and practice of how Puding upgrades and transforms to light high-end customization. Puding's transformation to light high-end customization is not only an inevitable choice of market trends, but also an enterprise deepening brand connotation,a key measure to enhance competitiveness.
Morgan Group Chief Strategy Officer and Ecosystem Chain General Manager Hu Xianhua mentioned in the sharing, Morgan Intelligence, with its forward-looking vision and innovative technology, is paving a new path for high-quality development. Not only providing users with a one-stop smart home solution,but also leading the industry towards a more intelligent, environmentally friendly, and human-centric direction.
Exciting Forum
Empowering enterprises to steadily navigate new paths of upgrade and transformation
This sessionForum on "How Customization Upgrades to Light High-End"invitedBesthome Chairman Zhang Jian, Kefan Custom Chairman Lin Tao, Canoya Director & Vice President Lai Yongjing, Nanyang Dike Chairman Wu Fuxiang, Blue Valley Chairman Shi Zhensheng, Kemove General Manager Meng Jihua, as well as the host of this forum:Meng Hui, Deputy Secretary-General of Guangdong Custom Home Furnishing Association, featuring the theme "How Customization Upgrades to Light High-End", deep discussion and reflection on the current competitive landscape and future market trends of the custom home furnishing industry,Focusing on Customization upgrading and transforming to Light High-End, and on how enterprisescan steadily walk the path of upgrade, transformation, innovation, and developmentand methodologies for in-depth discussion and exchange.
Night of "Qingzhou Optoelectronics"
Zhang Jian, Chairman of the Guangdong Wardrobe Industry Association, stated in his opening address, as a bridge for communication and cooperation among members, the association has always adhered to the mission of empowering member enterprises and promoting healthy industry development, striving to build an efficient information sharing and interaction platform. In the profound transformation of the current custom home furnishing industry, empowering enterprises in multiple dimensions,gradually leading the industry towards a new path of high-quality development..
Jiang Zaixing, Deputy General Manager of Qingzhou Optoelectronics, stated in his speech,, Qingzhou Optoelectronics has grown steadily in the optoelectronics field, moving from precision manufacturing in the German market to brand deepening in the Chinese market, from OEM to building its own brand, and from focused work on a single product line to expanding into overall solutions,Qingzhou Optoelectronics has always resonated with the pulse of the times, constantly exploring, innovating, and developing.. As a member unit, relying on the association's large platform, joining hands with the association organization to jointly meet challenges and seize opportunities,jointly writing a new chapter of high-quality development for the custom home furnishing industry.!
At the toast ceremony, Zeng Yong, founder of the Guangdong Custom Home Furnishing Association, Guangdong Wardrobe Industry Association, and Guangzhou Custom Exhibition, expressed, that the successful hosting of the event reflects the association's cohesion.The two-way interaction further promoted the close connection between the association and its members,, complementing each other and jointly promoting the healthy and sustainable development of the industry. In the future, the association will hold more activities, with multi-party linkage, working together to share and win!
Strategic Signing
Unlocking New Trends of Upgrade and Transformation Together
As an industry platform, the Guangzhou Custom Home Furnishing Exhibition has also undergone a series of major upgrades,holding the Light High-End Custom Exhibition concurrently,, boosting the industry's development towards light high-end customization. Meanwhile, expanding more high-quality resources and conducting rich thematic curation,enhancing linking efficiency and promoting industry innovation..
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Exhibition Co-organizationKNX China User Club,International WELL Building InstituteTwo Major International Authorities Launch[Sustainable Smart Healthy Space Demonstration Zone], and withDRD Design Research Institute Creates [Light High-End Customization Lifestyle Trend Exhibition], along withDesigner Operation Platform Qingtengshe Co-Planned [Extraordinary Aesthetics · Brand X Designer Joint Exhibition].
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Subsequently, the Guangzhou Custom Home Furnishing Exhibition successfully held a signing ceremony with 37 enterprises. The exhibition will extensively connect industry resources for thematic curation, integrating cutting-edge living concepts, lifestyles, innovative materials, creative visuals, etc., to stimulate the industry's thinking and exploration regarding future living and product innovation,promoting the deep integration of customization, intelligence, and spatial health standards.
Through this conference,Speech Sharing, Forum Discussions, Product Displaysand other forms to gain insight into the industry's current latest development trends from multiple aspects, while promoting in-depth exchange between the upstream and downstream of the custom home furnishing industry; under the current industry-wide "Light High-End Customization" trend, everyone gathered together on this occasion,to jointly explore the breakthrough path for innovation trends and upgrade transformation within the custom home furnishing industry!
Special Thanks
#01
Sponsor:
Guangxi Yijiamei Artificial Board Co., Ltd.
Guangdong Qingzhou Optoelectronic Technology Co., Ltd.
#02
Co-organizers:
Zhonglian Network
#03
Supporting Units:
Zhejiang Morgan Group Co., Ltd.
Delibon Paper Group
Guangdong DTC Hardware Precision Manufacturing Co., Ltd.
Guangxi Yuanfeng New Material Co., Ltd.
Shenzhen Guangdu Lighting Co., Ltd.
Foshan Hanweite Precision Hardware Co., Ltd.
Zhaoqing City Gaoyao District Fengzhize Sanitary Ware Hardware Co., Ltd.
Guangzhou Yongtenai Wood Glue Trading Co., Ltd.
Guangdong Kelang Smart Home Co., Ltd.
Guangdong Ruidian Optoelectronic Technology Co., Ltd.
Zhaoqing Gaoyao District Yimei Hardware Technology Co., Ltd.
Foshan Youpai Home Furnishing Technology Co., Ltd.
Zhongshan Yalis Hardware Products Co., Ltd.
Zhaoqing Gaoyao District Youke Metal Products Co., Ltd.
Shenzhen Lixuan Industrial Co., Ltd.
Foshan Shunde District Kangqiang Decoration Material Co., Ltd.
Guangdong Genedi Home Hardware Co., Ltd.
Foshan Zongsheng Metal Technology Co., Ltd.
Guangdong Tuofu Decoration Material Co., Ltd.
Foshan Nanhai District Zherui Aluminum Co., Ltd.
Foshan Shuangfan Decoration Material Technology Co., Ltd.
Shenyang Kaihe Woodworking Machinery Co., Ltd.
Zhaoqing Hongyuan Precision Technology Co., Ltd.
Zhongshan Haishiman Hardware Co., Ltd.
Shenzhen Yuehongpu Intelligent Optoelectronics Co., Ltd.
Guangdong Jinli Xiangxing Hardware Precision Manufacturing Co., Ltd.
Guangdong Weili Technology Co., Ltd.
Huizhou Youshengying Innovative Materials Co., Ltd.
#04
Supported Media:
Brother Dan on Customization - Liu Xuedan
Brother Rock @ Discussing Decoration Enterprises - Yan Jun
Soft Furnishing Brother Guangzhen Soft Furnishing Design - Xie Fajiang
Daxian Media Senior Partner - Zhu Yanqing
Linlong Furniture & Building Materials - Lin Long
Liu Fan (Home Furnishing Short Video) - Liu Fan
Ah Chao Making Short Videos (Implementation) - Liu Chao
Building Materials & Home Store Explorer - Narengerile Narengerina
Aurora Customer Acquisition Founder - Wang Gang
Bojun Media
Pan-Home Industry Circle
Guangzhou Daily
Toutiao
Southern Daily
Sohu Focus Home
PChouse Pacific Home
NetEase Home
Sina Home
Yangcheng Evening News
Youju
(Rankings listed above are not in any particular order)
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