Shenzhen Yuehongpu Intelligent Optoelectronics Co., Ltd., founded in 2003, with the brand Jiede Weier, is a high-tech LED intelligent lighting enterprise integrating R&D, design, production, and sales. With the vision of 'making smart, healthy light beautify life,' it is committed to providing global customers with one-stop solutions and services for power supplies, intelligent control systems, and LED luminaires.
The company currently has over 600 employees, more than 60 senior R&D and design personnel, 28 automated production lines, and a plant area of 150,000 square meters. In product development, it adheres to technological innovation and independent R&D, having won over 200 patents and certificates for inventions, utility models, and designs. In production, all materials are non-toxic and odorless, passing European ROHS Reach tests and ten international safety certifications. The company is developing well, with a significant increase in market share in recent years, achieving a total revenue of over 300 million RMB in 2021. After 19 years of industry experience, the company has established partnerships with well-known domestic and international brands such as Häfele, BAT (British American Tobacco), Xiaomi, Midea, and strategic cooperation with several Fortune 500 custom home furnishing brands like Oppein, Suofeiya, Weishang, Zhibang, Holike, Vafer, and Langu. Its products are sold in 156 countries and regions worldwide, including the US, Canada, France, Germany, Italy, and Spain. In 2022, Jiede Weier moved into a self-built modern industrial park of 150,000 square meters, upgrading its production system to Industry 4.0.
In the future, we aim to become a respected brand and a respected enterprise. Our brand will not only reach all of China but also the whole world. Our smart lighting products will be widely used in smart home spaces, benefiting more families.
In recent years, the company has actively implemented new strategic deployments, gradually transforming from a mere provider of kitchen cabinet lighting solutions to a provider of luxury lighting for whole-house customization and museum lighting, striving to achieve international leading levels in the smart lighting industry. To this end, the following strategic goals and corresponding implementation plans have been formulated: 1. Establish Yuehongpu R&D Center, investing nearly 6% of sales revenue annually in R&D innovation under the policy of 'R&D, innovation, product innovation.' 2. Emphasize cooperation and exchange with academic research institutions, focusing on the talent echelon construction of the R&D team, and have already established a deep cooperative partnership with the Shenzhen Research Institute of Tsinghua University. 3. Focus on the accumulation and protection of intellectual property rights, and have specially established a patent working group to handle patent applications and rights protection.
Adhering to the corporate mission of 'creating value for customers, creating benefits for society, building a platform for employee entrepreneurship, and helping employees realize their dreams,' and guided by the business philosophy of 'quality for survival, technology for development, market orientation, and service as the purpose,' the company has been committed to providing customers with high-quality products and services while caring for and supporting employees.
At present, we are highly praised by our customers due to our excellent quality and attentive service. Our employees are generally proactive, united, and friendly, and are very passionate about their work. In the future, we will continue to adhere to innovation, strive to make greater contributions to the development of China's smart lighting industry, provide users with better smart lighting solutions and services, and continuously help employees realize their life values and ideals.