【资讯】新标家居2021经销商峰会：深化大家居整装之路，跑出新标发展“加速度” · GDCHA [गुआंगडोंग कस्टम होम फर्निशिंग एसोसिएशनGDCHA · स्थापना 2016](https://gdcha.org.cn/hi) [![कस्टमाइज़्ड ऑब्ज़र्वेशन](https://gdcha.org.cn/uploads/observation_transfer_2f84822ba9c0fa079743c465e08593a7e05e4b248d42543e0a9ce37311a7d58e_4105ac6f65.svg)कस्टमाइज़्ड ऑब्ज़र्वेशन](https://gdcha.org.cn/hi/custom-observation) [मुखपृष्ठ ](https://gdcha.org.cn/hi) [संघ का अवलोकन ](https://gdcha.org.cn/hi/about) [संघ फोटो एल्बम](https://gdcha.org.cn/hi/albums) [पार्टी निर्माण](https://gdcha.org.cn/hi/party-building) [सदस्य संस्थाएँ ](https://gdcha.org.cn/hi/members) [निदेशक इकाई](https://gdcha.org.cn/hi/members?category=council-members) [कस्टम ब्रांड](https://gdcha.org.cn/hi/members?category=custom-brands) [बोर्ड](https://gdcha.org.cn/hi/members?category=boards) [हार्डवेयर＆काटने के उपकरण＆भंडारण](https://gdcha.org.cn/hi/members?category=hardware-tools-storage) [उपकरण＆सॉफ्टवेयर](https://gdcha.org.cn/hi/members?category=equipment-software) [सजावट 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अनुभाग](https://gdcha.org.cn/hi/association-news/secondary-node) प्रकाशित: 2021-01-15देखे जाने की संख्या: 82行业资讯 2021年1月13日，“**从新超越中国新标**”的**新标家居2021经销商峰会**在广州凤凰城酒店举行，峰会取得圆满成功，完美收官！ 本次峰会，新标家居董事长黄东江，新标副总裁肖海燕，新标生产中心副总经理黄东明，广东门业协会秘书长徐生，工商联执行会长张传喜，新标营销中心副总经理韦威，腾讯家居华南区总经理刘铭，德国格屋集团南中国区销售总监陈贤智，引擎动力大数据运营工程师王越，三孚营销董事韩锋，华广软件技术经理任昆锋，酷家乐华南区前端运营总监吴永杰，华坊洲总经理施国荣，百隆陈章峰，智行堂创始人徐靖等领导，以及20多家行业媒体，与新标家居核心经销商团队荟萃一堂，共襄盛举，共商2021发展大计。 1 **从新超越** **跑出新标加速度** **新标家居董事长黄东江**致辞揭开峰会帷幕，代表新标家居对出席本次峰会的来宾和全体新标家人们，表示最热烈欢迎和最衷心的感谢！黄东江表示，举办这次活动**不容易**，中国疫情再次有抬头的现象，但大家不畏疫情聚集在这里共商**2021年发展大计**，谋划来年经营策略与计划，我为大家的这种精神所感动，也为新标伙伴家人们的这种凝聚力点赞，你们是最棒的！ ▲新标家居董事长 黄东江 2021是新标的第22个年头，“从新超越”是新标今年的指导思想，我们在沉淀的基础上，将延续稳固增长的态势，重点加**速增加生产产能**，**聚焦三大品牌战略**，**深化渠道合作**等布局新格局，新标门窗，新标高端定制，森珀雅全屋定制重点发力，深化一体化风格的大家居整装之路，跑出新标发展的“**加速度**”！ 2 **从新超越** **新标迈入5.0制造** ▲新标家居生产中心副总经理 黄东明 **新标家居生产中心副总经理黄东明**为生产致辞，整个生产体系得到了全面的**提升**，良好的内循环使产能获得加持，让质量得到保证。2021年将**加速增加**生产产能，迈入**5.0**生产改革，四会制造中心基建正在紧张而有序的进行中，新标通过**五大智能生产中心**，打造研、产、销全链路闭环，用创新与匠心夯实产业升级，为大家居整装之路加油加速！ ▲新标橱衣生产总监 周耀宽 **新标橱衣生产总监周耀宽**介绍了2021年生产发展方向，提升**信息化**渗透率，快速完成软硬件的升级，沿着精细化管理发展方针，并通过四会一体化智能生产中心竣工，以**高效**的数控设备、云系统等实现信息化智能工厂，将大大提升新标的生产产能，质量提升，迈向行业**新高度**。 3 **从新超越** **三大品牌加速大家居整装** ▲新标家居营销中心副总经理 韦威 **新标家居营销中心副总经理韦威**对新标家居年度报告与战略进行宣讲，对2020年进行深入解读与总结，通过品牌升级、营销升级、生产升级等斩获了多项佳绩，并**超预期**完成任务。 ▲新升级新标蓝闪耀全场 2021年新标家居通过四大板块升级来深化大家居整装战略，通过**品牌**终端形象升级、多维度深化**渠道**合作、加速**家装**平台战略合作、**大商**战略发展计划等，全面提升营销全链路闭环，提升品牌市场竞争力。 ▲新标门窗营销总监 尹建业 **新标门窗营销总监尹建业**表示，将延续2020年的骄人战绩的基础，并通过2021年**大力度**的帮扶政策，落实到全国各区域，让经销商更轻松经营，更聚焦在拓客转化上，同时，开展更多全国联动营销活动、培训活动等，**占领**当地市场，形成区域**标杆**。 ▲新标定制营销总监 贺军 **新标定制营销总监贺军**表示，2020年通过一系列品牌形象升级、营销升级等举措，让众多经销商尝到**红利**，2021年将持续优化终端形象，以更强体验感氛围，锁定更多用户，同时，以社区最后一公里模式抢占流量入口，逐步**扩大**全国市场占有率。 4 **从新超越** **八大品类打造风格一体化高端家居** ▲新标设计研发中心副总经理 钟勇 **新标家居设计研发中心副总经理钟勇**对新款爆款产品进行隆重介绍，三大品牌的八大品类产品**一站式打造风格一体化的高端家居**。新标产品发挥22年的沉淀优势，**铝+多材质**设计的独特混搭，引领时下流行的**轻奢**风格，并结合极简概念，将繁琐、厚重的设计简化，用简洁、大气凸显出空间感和高级感。 ▲新标家居全新展厅 同时，全新的**时尚展厅**隆重亮相，通过各种沉浸式空间氛围展示，让新标经销商家人们真切感受到全新**高端生活体验**。 ▲新标家居木门项目部总监 罗永强 **新标家居木门项目部总监罗永强**针对新标铝木整装门作出全方位介绍，全新升级**入户门**和**装甲门**隆重登场，以新标22年夯实基础，再次超越自身，对木门产品进行**革新升级**，打造出集密封、静音、防腐防潮等**高性能**产品，迎合时下市场快速发展的需求。 5 **从新超越** **渠道资源多维度赋能** 新标与格屋、华坊洲、百隆、智行堂、引擎动力、腾讯家居、华广软件、三孚营销、酷家乐等通过**强强联手**，为2021年品牌战略发展**赋能**，通过全方位链路合作，开创全新发展高度。 6 **从新超越** **风云大商决胜未来** 2020年度新标经销商们纷纷交出骄人的成绩，并分别获得年度风云经销商、年度进步经销商、年度优秀经销商、年度销量奖等。2021年是新标超越的一年，将从全方位超越自身，领衔行业，新标大商为此进行了沙发论坛，研讨2021年主要发展方针，结合各区域的市场消费习惯，制定更有系统性的战略，让终端成为市场标杆品牌。 现场新标家居的大商获邀接受**腾讯家居、网易家居、新浪家居、搜狐家居、太平洋家居、今日头条、中华建材网、慧亚家居、建材网**等多家媒体进行采访，新标大商纷纷表达了对打造成为区域标杆品牌抱有信心，同时，以高效团队管理制度与全方位服务打造，从售前、售中、售后全链路整合优化，快捷精准锁定客户，并通过异业合作、新零售模式等开创更多营销渠道，打通营销全链路，占据市场形成**标杆**。 7 **从新超越** **越见新未来** ▲新标家居副总裁 肖海燕 **新标家居副总裁肖海燕**为晚宴致辞，本次经销商峰会既是一个分享胜利的果实和成功喜悦的**庆功宴**，也是一次提升合作，提速发展的**战略会**，更是一次凝聚共识、提振信心谋划未来，再创辉煌的动员会，2021将延续扎实根基，与新标家人们**挽手发力，再闯高峰**！ ▲新标家居经销商大家庭 ● 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