[Member News] Leading the Trend · Co-integration and Co-existence｜2022 Shenghua Building Ceramics Sintered Stone New Product Launch Event and Brand Marketing Summit Successfully Concluded！

On September 15, the "Leading the Trend · Co-existing and Co-developing" 2022 Shenghua Building Ceramics Sintered Stone New Product Launch Conference and Brand Marketing Summit was grandly held at the Qingyuan Evergrande Hotel, Evergrande Golden Paradise, Qingyuan City!

He Biaocheng, Chairman of Shenghua Building Ceramics; Chen Weiqiang, Managing Director of Shenghua Building Ceramics; Directors He Kun and Chen Weisen; Gan Zhenyu, Production Plant Manager; Wu Chunhui, Technical Director; Huang Jian, General Manager of Sintered Stone Marketing; She Yunjin, Deputy General Manager of Sintered Stone Sales; Zhang Wei, Financial Director; Xiao Qiyuan, Assistant to the Chairman; Zhu Ling, Assistant to the Managing Director; Li Jiabin, Director of Product Development; Jin Yafan, President of the Manufacturing and Architecture Professional Committee of the National Promotion Association and Chairman of the Intelligent Manufacturing Alliance; Yang Meihua, Media Manager of Ceramic City Newsand leaders along with numerous dealer friends from across the country jointly witnessed the grand opening of the ceremony.

On the morning of the 15th, dealers from across the nation gathered and took special transport to conduct a comprehensive inspection of the Shenghua Building Ceramics Qingyuan R&D and Production Base;

From the production workshop to the polishing workshop, from the 20,000-ton ultra-large System press to the 20-channel high-volume inkjet 600DPI HD printer, the efficient automated production system gave the dealers a more intuitive understanding of Shenghua Building Ceramics' powerful production capabilities.

▲Intelligent and Automated Sintered Stone Production Line

After the dealer friends experienced the commitment to quality of Shenghua Building Ceramics' sintered stones up close and witnessed the product quality and corporate strength, at 2:00 PM, as the dazzling lights illuminated, the interplay of light and shadow officially launched the "Leading the Trend · Co-existing and Co-developing" 2022 Shenghua Building Ceramics Sintered Stone New Product Launch Conference and Brand Marketing Summit.

▲2022 Shenghua Jian Tao Sintered Stone New Product Launch Event

At the beginning of the event,Chen Weiqiang, Managing Director of Shenghua Jian Taoextended warm welcomes and sincere thanks to the guests on site, and stated that 2022 is a pivotal year of breakthrough bridging the past and future for Shenghua Jian Tao Sintered Stone, and more importantly, a new starting point for fusion and symbiosis between Shenghua Jian Tao Sintered Stone and its national distribution partners.

▲Chen Weiqiang, Managing Director of Shenghua Jian Tao

For a long time, Shenghua Jian Tao Sintered Stone and its commercial channel partners have consistently maintained a good cooperative relationship. Therefore, to further jointly promote the deep integration of synergistic development, Shenghua Jian Tao Sintered Stone will optimize and build a new cooperation model;

Throughquality, channels, marketing, after-sales service, and market expansionand other means to improve channel satisfaction, build a new channel interest community, and achieve an upgrade of both parties' cooperation from "two-way interaction" to "co-integration and symbiosis".

Subsequently,Huang Jian, General Manager of Marketing for Shenghua Jian Tao Sintered StoneHe interpreted the new brand strategic planning and layout of Shenghua Jian Tao Sintered Stone from three major aspects: product planning, product matching, and sales services, enabling national dealers to have a clearer understanding of Shenghua Jian Tao Sintered Stone's new positioning and future operational direction.

▲ Huang Jian, General Manager of Marketing for Shenghua Jian Tao Sintered Stone

Shenghua Jian Tao · Sintered Stone Brand Strategic Planning and Layout

During the meeting,Shenghua Jian Tao Sintered Stone Partners: Changsha — Deng Yun, Ningbo — Wang HuayiThey took the stage respectively and engaged in in-depth discussions regarding market strategy, product marketing, channel development, and terminal store layout and upgrades. The high-quality exchange of ideas sparked enthusiastic responses from the audience.

▲Shenghua Jian Tao Sintered Stone Partner Changsha — Deng Yun

▲Shenghua Jian Tao Sintered Stone Partner Ningbo — Wang Huayi

After the sharing session ended, a group of models unveiled theShenghua Building Ceramics Sintered Stone new product – the "Ice Screen Series"'s true appearance;

For this event, the display of the new products was no longer a simple arrangement, but rather based on the series'color tones, design concepts, and pattern elementsand other variations, in therunway showformat, allowing many dealers to experience the uniquecreativityandinspiration.

▲2022 Shenghua Jian Tao Sintered Stone New Product Launch Event

After the exciting new product launch concluded, the event entered a lively ordering session. A series of preferential policies announced on-site deeply attracted the attention of many prospective dealers, and the bustling signing scene witnessed customers' deep recognition of Shenghua Building Ceramics Sintered Stone.

Accompanied by the spectacular sky curtain show, the banquet portion of the 'Leading the Trend · Co-integration and Co-existence' 2022 Shenghua Building Ceramics Sintered Stone New Product Launch & Brand Marketing Summit officially commenced;

Mr. He Biaocheng, Chairman of Shenghua Building Ceramics,took the stage to deliver a toast, expressing sincere thanks for the continuous trust and support from all dealers, and extending best wishes. Following this, executive leaders of Shenghua Enterprise and all guests shared the first toast together, jointly launching this dazzling appreciation banquet.

▲He Biaocheng, Chairman of Shenghua Building Ceramics

At the meeting, to thank the outstanding dealers who made outstanding contributions to the development of Shenghua Building Ceramics Sintered Stone in the previous year, Shenghua Building Ceramics leaders presented to those who obtainedthe Excellent Dealer Award and Brand Loyalty Awardand other honors, presenting commemorative trophies of high collectible value to the dealer friends.

▲The lively atmosphere of the banquet venue

Following this, a series of captivating performances and multiple lucky draws garnered enthusiastic applause and cheers from the attendees, further building the excitement of the event to a climax;