Successful Conclusion! "From Trends to Markets" — 2024 Milan Design Week Sharing Event Held Successfully in Foshan!

The conference brought together more than 250 companies from the upstream and downstream industrial chain of the custom home industry, with over 400 participants in attendance.Numerous industry elites gathered to discuss future design trends and innovative technologies inspired by the Milan International Furniture Fair.By sharing insights from the Milan Furniture Fair, the event aimed to explore the latest design trends, discover cutting-edge industry developments, and promote international cooperation and exchange.

Zhang Jian, President of the Guangdong Wardrobe Industry Association and Chairman of Baidesheng, noted that in the current increasingly competitive industry environment, only by working together can we stay strong.The association is committed to building a platform for communication and service for its members, promoting active exchange and mutual learning within the industry, thereby driving industry communication and progress.Through open cooperation, it aims to form a more innovative and higher-value-added industrial chain, promoting industry development from multiple dimensions.

Integration, vintage, and symbiosis — Li Yang, General Manager of the Central China Operations Center of Guangzhou Shangpin Zhaipei Home Furnishing Co., Ltd., summarized in his speech thatUnder the current macro environment, cultural integration is also one of the important themes of this furniture fair. Brands draw inspiration from different cultures and integrate diverse cultural elements into home designs, creating rich and varied works.With thecontinuous innovative application of AI technology, how the custom home industry can forge a path of development while ensuring sustainability has become a key competitive factor.

"Sharing, Win-Win, Shared Future" — Xu Shidong, China Regional Manager of Dongyi & Lami Spain, stated in his speech that Dongyi is creating a new sharing and win-win model to participate in cooperation with the entire industry.He believes that in the future, everyone will explore the world and market trends with an open mind.By sharing resources and opportunities, we work together to address industry challenges.

The organic integration of multiple trends promotes multi-dimensional and multi-modal industry development.Yang Senjie, Deputy General Manager of Guangzhou Baidesheng Smart Home Co., Ltd., shared in his speech how the latest design trends from Milan reflect new changes in the current industry's living environment.We must seek survival amidst change and pursue change while surviving. Only with an open mindset that seeks common ground while reserving differences can we better embrace the industry.

Zhang Jianqiang, Marketing Director of Shouguang Luli Wood Industry Co., Ltd., stated in his speech that Luli Wood has always regarded high technology as its core competitiveness. Taking the lead in targeting industry development needs, the company continuously optimizes its industrial structure, vigorously develops intelligent manufacturing, and leverages new productive forces to ignite 'green momentum,' truly achieving deep development across the entire industrial chain 'from a tree to a home.'Through refined management and strict quality control, ensure that every OSB board leaving the factory meets the highest quality standards.Lead the quality innovation and upgrade of the particleboard category with strength, set a benchmark for high-quality development in the industry, and inspire more panel companies to embrace the future.

Cai Xingguo, CEO of Boloni, elaborated on the essential elements of a good product from five dimensions: healthier, more efficient, better looking, more cultural, and greater cost-effectiveness.He also posed the 'three brand questions' regarding positioning, differentiation, and the problems to be solved.Verifying cutting-edge market dynamics from trends,How to improve competitiveness and carve out a differentiated path by capturing customer commonalities and enhancing customer emotional value.

Xia Daqing, Vice President of Zbom Home Furnishing Co., Ltd.,Zhang Yan, Vice President of TATA Wooden Doors, Chen Jianbo, Vice President of GOLDENHOME Cabinets,Xie Hongwei, Chairman of Yilian Custom Home Furnishing,and other industry experts shared their insights and takeaways from the Milan International Furniture Fair, covering areas such as design, trends, and markets. Meng Hui, Deputy Secretary-General of the Guangdong Custom Home Furnishing Association / Guangdong Wardrobe Industry Association, served as the moderator for this forum, engaging in in-depth discussions with the four industry experts on the current market environment and industry development situation in China. They shared their views on how domestic and international custom home furnishing companies are responding to the current fiercely competitive industry trends and the impact of technological innovation on the industry.

Accompanied by the band's wonderful performance, the "Luli Night" kicked off!Zeng Yong, Secretary-General of the Guangdong Custom Home Association and the Guangdong Wardrobe Industry Association, mentioned in his speech that he welcomed everyone's presence and was very glad to take this opportunity of the Milan Exhibition sharing session to exchange and share successful industry experiences. In the future, the association will organize more activities, linking multiple parties to share and achieve win-win results together!

After the speech, the leaders and guests present took the stage together to congratulate the success of the "From Trends to Markets" — 2024 Milan Exhibition Sharing Session event!

This conference, through keynote speeches, forum discussions, product showcases, visits, and exchanges, provided a multi-faceted understanding of the latest design trends from the Milan International Furniture Fair.At the same time, it promoted in-depth exchanges between upstream and downstream players in the custom home industry. Under the current industry environment trends,Everyone gathered here to discuss the innovative trends and market development breakthroughs of the custom home industry!

Supporting Organizations:

Shouguang Luli Wood Industry Co., Ltd.

Changzhou Hongya Decorative Materials Co., Ltd.

Nanxing Machinery Co., Ltd.

Guangdong Dongtai Hardware Precision Manufacturing Co., Ltd.

Supporting Media:

Sina Home, Lao Xing Building Materials, Guangdong Daxian Media, Linlong Furniture Building Materials, Global Times Home, Pan-home Furnishing Circle, Guangzhou Daily, Toutiao, Southern Daily, Sohu Focus Home, Pacific Home, NetEase Home, Yangcheng Evening News, U-Plus, Xinhua News Agency, Bojun Media